ST RAPHAËL Logotype ST RAPHAËL : l'apéritif !
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The Twin Waiters saga   Advertising History

ADVERTISING HISTORY

ST RAPHAËL has always been closely associated with the world of the French “cafés” and “bistros”.
From its creation the brand paid tribute to the café by choosing the waiter as logo.
From 1935, famous designers used their talent to illustrate the brand communication,
using the “twin waiters” as a real symbol of the true French “Art de Vivre”

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